Why is that important you might ask, well if your message is clear and to the point your recipient will know exactly what you are talking about. In business clear messages save time and misunderstandings and this is equally important in every-day life. The conversations do not need to be terse of formal just clear and to the point.
Once you have mastered the techniques you will have learned to focus your thinking, speaking and writing. Your conversations won’t wander aimlessly up a blind alley. You will become more logical and easier to listen to, the result a better success rate in your endeavour.
30 seconds is probably the amount of time a person can concentrate, so to catch their attention and get your message across aim to do it in 30 seconds. If you consider adverts on TV they are condensed into bites of around 30 seconds. Why, because it has been found the most successful amount of time for people to absorb the content.
“The little book How to Get your Point across in 30 seconds” by Milo O Frank gives you all the pointers necessary to improve your communication skills. It covers areas like knowing your single objective not complicating